By creating a separate website at gretschcustomshop.com.au, they’re able to showcase the unique, top-shelf qualities of these instruments and give visitors the impression they’re seeing experiencing special.

The website is built “by hand”. A designer has to adjust the home page photos every time a new model is released. In the long run it would be cheaper to build this site in a content management system (CMS). However sometimes a quality, hand-made product does require a quality, hand-made website.

Prussia.Net has just completed a website for Jane Simons exercise, with design by Debra Jason. The site features samples from Jane’s DVDs (created using Flash Video), and everything-on-one-page details of her three exercise classes.